5 tips to optimize underperforming content
Optimize underperforming content for content marketing quick wins.
Investments in content strategy ensure health system puts the user first
Building on a strong, long-term partnership, St. Elizabeth Healthcare and WG Content uncovered areas to optimize content for users and search engines, improve conversions and accelerate performance across five important service lines.
AI in healthcare marketing — Tips in Ten(ish) Minutes
Listen in as Rebecca delves into the fascinating world of AI.
How to write content for a healthcare technology website
Follow these tips for clear, concise and engaging healthcare IT and technology web content.
Web content strategy — Tips in Ten(ish) Minutes
Jen details important steps for developing a web content strategy.
12 questions to ask when choosing a CMS for your healthcare website
Use these questions to help find the right platform for your health system.
SEO trends – Tips in Ten(ish) Minutes
Curt digs into recent SEO trends and gives explains mobile-first indexing.
Search-optimized content boosts organic website traffic
Read how new content optimized for search engines for Perfect Health 24/7 resulted in a 948% increase in organic website traffic in this WG Content case study.
Content expertise supports rebrand and redesign
Read the AdventHealth rebranding strategy case study and see how WG Content helped the 46-hospital system unify, refresh and create new content under a new brand.