Say hello to our new brand
Just as the health space keeps evolving, so do we. Thus the name change from WriterGirl to WG Content. And while she’ll always be our “Girl,” the new name better represents us as we continue to grow and deliver genius strategy and fresh creative to clients who are all about growing, too.
WriterGirl is now WG Content! Here’s our story …
Everything we do is about content. Branding. Influencing. Dominating SEO rankings. Refreshing massive websites. And many more services that are at the very core of who we are and have been for 20+ years.
Being among the first to specialize in healthcare content, we grew up with the industry — becoming savvier alongside our clients.
Proud history, bright future
More than 20 years ago, when Christy Pretzinger purchased the company then known as WriterGirl, it was essentially a one-person copywriting business that focused on such projects as ads and product naming. Then she began working with a hospital system that needed content for its rebranding efforts. Christy saw an opportunity and knew that if this hospital needed content, many others must need it, too. WriterGirl didn’t just enter the arena of providing healthcare content — we helped build it.
Why the change?
Christy knew that just as the health space keeps evolving, so do we. In 2023, after careful consideration, Christy, her leadership team and the marketing team set out to rebrand the company. That brought about the name change from WriterGirl to WG Content. Watch this video to hear Christy share a bit about our history and our future:
New name, same partnership
While our name is changing, our mission will remain the same: building relationships one word at a time. We’re excited to continue to grow and deliver genius strategy and fresh creative to clients who are all about growing, too.
Say hello!
Check our our new website. Follow us on LinkedIn. Drop us a line at hello@wgcontent.com. Or, fill out the form to the right. We’d love to hear from you!